ippudo is synonymous with ultra-popular, delicious ramen in NYC, with massive queues snaking all the way out of the restaurant during meal times. and knowing this, when we visited ippudo NY a few years ago, i always ensured we went at off-peak times of like 11.00 or like 5.30 to avoid the crowd. still, the wait was roughly 30 mins – 1 hr, so you can understand the hype.
mind you, i think ippudo, NY is really quite good, and it has the crowds and the hype to prove it. well seasoned, delicious and nuanced soup broth paired with sinfully good char-shu pieces and noodles with a great ‘Q’ consistency, it’s the very definition of a good ramen.
so what about the singapore version of ippudo? hmm.. the queues somewhat remain, and its again good advice to come to ippudo at slightly off-peak timwes (read: earlier or later) if you don’t want to wait for too long, but its not as hyped as its NY sister. the menu is somewhat different as well, whereby the NY version stuck true to the notion of a ramen store with few other accompanying side-dishes, whereas the singapore one has incorporated quite a bit of other side dishes and mains, from hot/cold appetizers, salads and the likes (some look good to be honest, but when i go to a ramen stall, i go for the ramen).
so what about the ramen? i had chosen the shiromaru hakata classic with char-shu ($18) which promised a classically tasting, well-balanced ramen. and well, it fulfilled its brief. the char-shu was generously given — almost 5 – 6 pieces of well-broiled, flavorful meat that paired perfectly with the noodles and broth. the broth was a little light compared to local tastes but upon closer sampling, you could really sense that the flavors were firmly locked into the broth and masterfully nuanced. the only drawback? well.. the price and the stinginess of other condiments — to be honest, $18 is a little steep for a bowl of noodles, considering that other ramen contemporaries usually go around $12 – $15 and usually have much more other ingredients. ippudo’s ramen seems a little stingy by the fact that there is very little other ingredients added within the ramen bowl – i mean, the broth, noodles and charshu are all very good but not having almost anything else is a little sad. i mean, yeah you essentially could add in alot of other stuff like the onsen-tamago (half-boiled egg) and likes but these really hike up the price (i think each ingredient addition goes for around 2 – 3 bucks). so yeah, you could end up with a really expensive bowl of ramen if you want the full works.
didn’t try the rest of the dishes, but my previous experience of the akamaru ramen is that the soup broth is more intense in flavor and perhaps more suited for local flavors. to be honest i was pretty impressed by ippudo NY, but i can’t summon similar enthusiasm for ippudo singapore. i think the quality hasn’t exactly dropped — but the fact that it is fighting with some many other ramen contemporaries, be it tonkotsu king keisuke, ramen champion, marutama and the likes, all which aren’t too bad themselves and priced somewhat cheaper, means that it becomes that much more difficult to justify its price point or its hype. furthermore, we’re not comparing with the local variants of prawn noodles and chinese noodles and the likes, all which form some sort of competition with it.
ippudo’s worth a visit or two when you want the ambience and want a bowl of good ol’ hearty ramen. but its not gonna get the hype to make me a frequent patron at any rate. 6.75/10
ippudo mandarin gallery | 333A Orchard Road, #04-02/03/04 Mandarin Gallery, Singapore | japanese, ramen, pricey